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[ 00 ] About Kristoffer Canimo

Manila, PH · 14.6481° N, 121.1133° E

Kristoffer Canimo

Kristoffer Canimo is an organic marketing specialist with 15+ years of experience in search experience & storytelling.

Currently Head of Strategy at House of Psalm

[ 01 ] Brands

Enterprise · High-growth · Local

  • PayPal
  • American Express
  • Expedia
  • Stadium Goods
  • Dressbarn
  • SmartCredit
  • Aventon
  • Satchmi
  • Endurance Sportswire
  • Tiam Spa
  • American Institute of Certified Tax Planners

[ 02 ] Work

Retail · Health · eCommerce · Fashion

Kristoffer has worked with globally recognised brands like Levi’s, BetterHelp, Del Monte, Typo, David Jones, Aventon, and other enterprise-level and high-growth brands across retail, health, eCommerce, and fashion industries.

01 Partnership

Across his 15-year career, he has partnered closely with founders, executives, and in-house teams to shape how brands show up across search, from traditional organic results to emerging AI-driven answers and brand mentions.

02 Leadership

He has led and supported teams of more than 30 specialists, managers, writers, and developers, overseeing SEO operations across a A$12M+ ARR portfolio.

03 Markets

Kristoffer brings hands-on experience and senior oversight across complex SEO strategies in Australia, North America, and the Asia-Pacific region.

He is known for building strong teams, creating repeatable systems, and helping organisations navigate change in an evolving search landscape.

04 Approach

His approach is practical, collaborative, and grounded in long-term impact, helping brands remain visible and relevant wherever and however people search.

Agency experience

  1. Head of Strategy at House of Psalm 2022 — Present
  2. Head of SEO at Online Marketing Gurus 2020 — 2022
  3. SEO Consultant at 500 Designs 2020
  4. Head of Strategy at TTR Digital 2019 — 2020
  5. Head of Client Services at BlissDrive 2017 — 2019

[ 03 ] Services

Consulting · Training · Strategy

Designed for Fortune 500 brands, high-growth startups, and local business superstars that stand out and stand for something.

Book a call

Consulting & Training

  1. 01 Foundation Training
  2. 02 Industry-specific SEO training
  3. 03 SEO for Media Publications
  4. 04 SEO for Local Businesses
  5. 05 Website Migration & Redesign
  6. 06 UI/UX and SEO
  7. 07 New Website Launch
  8. 08 Keyword Research Training
  9. 09 Writing for Search

Strategy Development

  1. 01 Technical SEO Audit
  2. 02 Market Research & Trends
  3. 03 Competitor Analysis
  4. 04 Analytics & GSC Audit
  5. 05 Keyword Research
  6. 06 Content Audit & Research
  7. 07 Backlink Audit & Research
  8. 08 Metadata Audit & Writing
  9. 09 EEAT Audit

[ 04 ] Testimonials

07 references

Jules Ward

Head of SEO · G Squared Sydney, Australia

Willingness, ambitious, eager to learn are the words that come to mind when I think about Kris. I had the pleasure of working with Kris as his Manager. Efficient, quick learner he adapted himself within the team very fast thanks to his positive attitude. He helped the Philippine team’s growth by effectively managing his teams and exceeding all their KPIs. His team-oriented spirit and collaborative approach to problem solving, he was big part of the positive culture of our team. He’s level headed, calm under pressure and working with him is a pleasure and I really hope our paths cross again. Kris would be a strong asset to any team.

Stephen Brett

Chief Executive Officer · 500 Designs Irvine, California

Kristoffer made a positive impact on our approach to SEO. His leadership and guidance greatly helped our team evolve our approach. Within a few months, we started to see search results improve for our clients, but more than that, was the strategy for continuously improving our SEO game.

Adele Nasr

Chief Marketing Officer · Aventon Brea, California

This campaign helped Aventon rank on the first page for keywords such as e-bike. As a result, revenue is up significantly year over year. Kris works very closely with the internal team. I was very clear that my goal was to rank on really high-value terms and he took that very seriously and that became a pillar goal for us going into this relationship. He was able to achieve that in less than six.

Ronald Sy

President · Satchmigroup Inc. Manila, Philippines

Our website’s now optimized and easier to use. our clients can now easily navigate through the pages without having a hard time looking for a specific item. SEO helped a lot revenue-wise. Overall experience was superb.

Aiza Leano

SEO Manager · Neil Patel Digital San Diego, CA

Kris is a true leader who really cares about his team’s growth and happiness. He created a work environment where everyone felt encouraged to share ideas, learn new things, and grow professionally. I strongly recommend him to any brands with his deep SEO knowledge and proven ability to lead and inspire.

Daniel Costa

Director & Head of SEO · DNM Digital Sydney, AU

Kris has been amazing to work with on our SEO campaigns. He shows great attention to detail, timeliness and quality of work. I would highly recommend him to assist with any SEO work.

Zoe Tilley

Content Marketing Coordinator · Deakin University Melbourne, AU

Kris is a seasoned SEO expert. His wealth of knowledge and experience render him truly indispensable. Amid the ever-changing landscape of SEO, Kris remains a cool, calm and collected presence. He is unwavering in his commitment to supporting his team and bearing additional weight to ensure the success of his clients. To work with Kris is to work with one of SEO’s most coveted professionals.

[ 05 ] Book a call

45 min · Google Meet · GMT+8